We know that quitting smoking can be a daunting and seemingly impossible challenge for most people. We also understand that Nicotine Vaping Products (NVPs) can be a contentious topic to discuss with your friends, family and doctor, but they don’t have to be. There is a lot of misinformation out there, so to ensure that visitors to Smokefree establish a level of trust and confidence in our content, we’d like to share some background on how Smokefree creates content that’s accurate, straightforward, current, and actionable.
Finding “information” on quitting smoking, nicotine and vaping is just a Google search away, but then having to sift through this endless sea of information out there to find trustworthy, relevant, and usable information can be overwhelming. Smokefree aims to change that. We provide you with accurate information to help you on your journey to quit smoking and provide it in a way that is both understandable and accessible so you can make the best decisions for yourself and those you care about.
Our writer’s aim is to simplify complex topics and avoid unnecessary jargon into language everyone can understand so you can feel informed and confident when making important decisions about your own health.
The path into, and away from, smoking is different for everyone, and you can feel safe and free from judgment here as plenty of us on the Smokefree team used to smoke too. We all found our own different pathways and timelines to put smoking behind us, and are here now committed to helping as many people as we can find their own path, whichever path that may be.
Our driving mission is for a Smokefree Australia; a country free from the insidiously fatal health effects and crippling financial burdens caused by smoking.
By providing our trusted Smokefree resource, we hope to finally put an end to any more parents, friends or loved ones being taken from us prematurely because of smoking. We hope that you will join us on our mission for a Smokefree Australia by mentioning us to your friends, family and co-workers, as the effects of smoking affect us all.
The Smokefree editorial and medical teams have many years of experience in their respective fields. Some of us have PhDs, some are lifelong journalists, some of us are practising medical professionals, and all of the team are committed to creating quality content and experiences by upholding the highest writing standards and basing everything we produce on sound science.
We want our content to be comprehensive, unbiased, honest and based unfailingly upon scientific and medical literature.
Smokefree’s content is created, fact-checked, and reviewed by experienced writers, qualified medical writers, editors, clinicians, and other contributors. From physicians to psychologists to pharmacists, a highly qualified and highly experienced group of consulting medical professionals supports our in-house editorial team.
Smokefree’s clinical and drug content is medically reviewed by our team of medical professionals and fact-checked by professional medical writers to ensure accuracy. Our medical reviewer team covers a wide range of medical specialities, with extensive experience in clinical practice, research, and patient advocacy.
We have strict sourcing guidelines and rely on peer-reviewed studies, academic research institutions, government agencies, and medical associations.
Every article is thoroughly researched, and sources are vetted to ensure they are recent, authoritative, and objective. Primary sources, including studies, scientific references, and statistics, are linked within each article or can be found in the sources section at the bottom of our articles.
Our experts continually monitor the literature around smoking cessation and nicotine research. We update our articles whenever new information becomes available. We regularly review our content to ensure it remains current, but updates can also be prompted by:
When a reader alerts us about a potential issue with our content – such as inaccurate, outdated, unclear, or contradictory information – we take immediate action. Our editorial and medical teams research the feedback, determine what revisions are needed, and republish updated content if required.
If you have any questions or comments about our content please visit this page.
We’re determined to provide you with the very best experience. We want to hear from you if you believe we could be doing something better.
If you have any questions or comments about the accuracy or usability of our content or feel an article is out of date, you can easily let us know by visiting this page.